Secrets of How Customers Think: What Makes Them Say NO at the last minute
(and what gets them to say YES)
Sean D'Souza
Chief Brain Auditor
In this interview with Sean D'Souza, just some of the secrets you'll learn are...
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How your customer's brain thinks in a sequence (and why it's vital to follow the sequence)... |
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Why selling solutions is the wrong way to get your customer's attention... |
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Why it's easy to confuse your customers by mixing attraction, conversion and consumption... |
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Why it's critical that these three factors be kept separate... |
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Why the best offer, with zero-catches is refused by almost 100% of the audience (And how to structure your offers so that each offer is irresistible)... |
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How to stop being a commodity — and create uniqueness for yourself... |
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And much, much more... |
Sean D'Souza is an expert on using an understanding of psychology to dramatically increase sales. Sean has developed a system called 'PsychoTactics' which unlocks the working of your customer's brain and radically tweaks the way you think and have conversations with potential clients.
Sean regularly writes for magazines, has appeared on TV and Radio worldwide. He is the author of several books including the very highly rated book called 'The Brain Audit.'
"In Jan 2006 we took £3500 in sales (before following Sean's advice) . In Jan 2007 we took £15,000."
When we set out on our own, we knew we had a great product, and we knew our target audience. But our business was eating money. We were drowning. Sean helped us change the way we do business and now we focus only on our customers and getting to their real needs. In doing so, our business has grown and is still growing at an amazing rate.
Debbie Perkins. PAZON IGNITIONS
"When I first heard about Sean, I thought, "Here we go again. The same old psychological selling stuff."
I found a whole bunch of similar concepts on other sites when I did a Goggle search but I had to guess about how to execute them. I then found Sean who turned out to be the MASTER of execution. Because of Sean's work with me, I now have a viable, sustainable business that is fast becoming very profitable. For now, I can say that to date I have brought in about $20,000 of new business. But this year I project that figure to be well over $100,000.
Bill Metcalf, Chicago, IL, USA.
www.FeeResistance.com
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